Internet meme · Classic
HeadOn
HeadOn was a homeopathic topical headache product whose notoriety came from a viral 2006 commercial that repeated the tagline “HeadOn: Apply directly to the forehead.”
- First seen
- Last seen
- Uses cited
- 3
- Revision
- 1
Where it started
HeadOn was an American brand of homeopathic topical headache products owned by the Florida-based Miralus Healthcare. The brand achieved notoriety due to a viral 2006 commercial consisting only of the tagline "HeadOn: Apply directly to the forehead" repeated three times. An earlier commercial claimed the product provided headache relief but was pulled after objections from the Better Business Bureau. The commercial garnered widespread criticism for its loudness, lack of information, repetitiveness, and low production values. No clinical trial has ever found evidence for the product's efficacy, and medical experts have widely described it as a placebo.
The use timeline
A June 2006 advertisement for a homeopathic product claimed to relieve headaches. Ads featured the tagline, "HeadOn. Apply directly to the forehead", stated three times in succession, accompanied by a video of a model using the product without ever directly stating the product's purpose. The ads were successively parodied on sites such as YouTube and even rapper Lil Jon made fun of it.
Wikidata Q5689085: HeadOn — topical product claimed to relieve headaches.
Examples
No example is attached yet.
How was this page documented?
The entry summarizes cited origins, dated appearances, and community supplied examples. To request a correction or removal, use the report form below.